PL
Course · 5 weeks · 4h/week

Designing strategy

Strategy you design—not just describe

For leaders and product heads. Combines analytical and creative thinking to craft strategies teams can execute, not only defend in a deck.

Benefits

Strategy as a design project—not a document

You frame the strategic challenge as a design question—easier to test options and kill fantasies.

Clear “what would need to be true”

You generate and test assumptions before the organisation locks direction.

Choices with a team plan

You leave with clear decisions and next steps—not only a board slide.

What you get

  • Frame the strategic challenge as a design question
  • Generate options: what would need to be true for strategy to work
  • Test strategic assumptions before the organisation commits
  • Articulate clear choices with an action plan for the team

Online cohort format. Next edition: May 2025.

Tailor your cohort (designing strategy)

Helps tune emphasis to your strategic context.

Challenge type

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Areas

  • Design

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